Web development is a
robust space. Developers cannot afford to slack off. Therefore, as a developer,
you need to improve your skills by constantly learning to stay on top of the
game. But what should be the key areas to succeed? Here, we are highlighting
ten secrets that will help you improve your web development skills.
Start with a plan
Always begin with a
plan. Ensure that the website you are developing can effectively meet the needs
of your client and their site visitors. You need to map out the visitor’s
journey from the time they got into your website to the moment they go from one
page to another.
Page layout
In web development,
a clean page layout is vital. A simple structure yet with attractive features
will go a long way in keeping your visitors. A well-structured web page layout
makes it easy for the users to navigate through the website.
Navigation
Fostering a good
user experience should be your goal. In sync with page layout, navigation is as
important. Identify how long a visitor is engaged in your site. If they easily
go away, that means they are having trouble looking for the information they
need. It is quite important to ensure that your visitors can easily find what
they’re looking for.
Use the right images
Use images that will
fit with the brand you are trying to showcase. A new rule in web development:
Do not use the overly popular free stock photos. Use actual images of your
client’s products, employees, and office.
Add some whitespace
The concept of less is
more still holds true. Don’t fill every inch of the website with images or
texts. Use whitespace as a design element. When whitespace is used suitably, it
can actually give any website a polished look.
Implement a responsive design
As a developer, you
must know how to optimise sites for mobile. It is 2017, and people are
accessing websites using their mobile phones and other handheld devices. Make
sure to implement a responsive website to address the needs of your visitors
whatever device they are using.
Create search-friendly sites
Business owners want
to get found. They want people to know about their brand. That’s why they paid
for web development. Your website has to be search friendly. Develop an SEO
approach that will take your website on the top results of different search
engines. Take into consideration the terms people would use to search for
products or services.
Implement calls-to-action
Once users land on
your website, will they know how to proceed or what to do next? Most of them
will not know what actions to take. Thus, you have to point them towards an
action that will convert them into prospects or customers. Don’t shy away from
asking your visitors to do something. Tell them to watch the video, subscribe,
click for more information, request an assessment, download a sample, or see
pricing.
Don’t make changes to a production system
Making changes or
updates to a production system is never a good idea. I am sure you have done it
once or twice as a developer. Many of security issues, service outages and
other problems are triggered by coding on production systems. Make use of
development and staging servers in order to test code before implementing the
change directly into production.
Take ownership
Every website will
experience bugs from time to time. Being a developer, taking ownership of the
solutions is critical. You should stand behind your solutions and be quick to
handle failure in a calm and calculated manner. Treat your web development
projects with high-level of priority. Remember that your goal is to increase
the success of your clients through the success of their website. Own your
mistakes just as you own your success.
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